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Designation BRAND PROMOTION MGR (AUTOMOBILES ONLY) (WEST AFRICA), HOUSING AND TRANSPORT WILL BE PROVIDED BY THE COMPANY BESIDES EXCELLENT SALARY IN INDIA AND WEST AFRICA. CALL VIVEK 98919-11711
Company Vivek Pal
Experience 10-20
India
Industry Automotive / Ancilliaries
Job Category Top / Senior Mgmt
Skills Marketing, Advertising, MR, PR
Location India-Delhi-New Delhi
Designation BRAND PROMOTION MGR (AUTOMOBILES ONLY) (WEST AFRICA) VIVEK 98919-11711
Job Deion POSITION IS BASED AT WEST AFRICA
ONLY OPEN FOR PEOPLE INTERESTED IN RELOCATIONG TO WEST AFRICA AT A SHORT NOTICE
HOUSING AND TRANSPORT WILL BE PROVIDED BY THE COMPANY BESIDES EXCELLENT SALARY IN INDIA AND WEST AFRICA.
CLIENT IS THE MASTER DISTRIBUTOR OF:
PORSCHE
AUDI
VOLKSWAGEN
SKODA
HONDA
HYUNDAI
MAHINDRA
RESPONSIBLE FOR BRAND MGMT & BRAND BUILDING ACTIVITIES ROAD TRADE AND CARSHOWS DEVELOPING MARKETING AND BRAND POSITIONING BRAND PROMOTION STRATEGIES ADVERTISING AND MEDIA PLANNING CO-ORDINATION WITH AGENCIES FOR DEVELOPMENT OF CONTENT & PROMOTION MATERIAL ATL & BTL ACTIVITIES MANAGE BRAND EQUITY BUDGETING ETC
1. Define roadmap for brand building for various automobile brands alongside the Brand Managers from worlds top auto companies.
2. Define correct positioning of the product portfolio. Alignment of all brands with the clients other brands of various passenger and utility vehicles.
3. Production and maintenance of Product catalogues. To identify selling aids and make them available to field sales. Define rules for Signages and implement the same.
4. Plan product promotions in consultation with sales & product management. Analyses of Product Promotion programs and provide inputs to Sales and BU head for the same.
5. Promotion Service indices
a) Monitor Sales Activities
b) Fill rates & stock outs
c) Sales Inventory planning
d) Strengthening of Supply chain
e) Administer Customer engagement surveys
6. Event Management.
a) Conferences
b) Seminars
c) Celebrations and awards
7. Marketing Communications
a) External & Internal
8. Market Intelligence (data to be generated by field offices on the basis of templates to be developed)
a) To understand competitor moves
b) To help in pricing decisions
c) To help plan Promotions
d) To predict growth trends
INTERVIEWS WILL BE IN INDIA.
POSITION IS BASED AT WEST AFRICA.
ONLY OPEN FOR PEOPLE INTERESTED IN RELOCATIONG TO WEST AFRICA AT A SHORT NOTICE
HOUSING AND TRANSPORT WILL BE PROVIDED BY THE COMPANY BESIDES EXCELLENT SALARY IN INDIA AND WEST AFRICA.
CALL VIVEK ON 0-98919-11711 (DELHI NUMBER)
Desired Profile MBA IS STRONGLY PREFERRED.
ONLY OPEN FOR A PERSON FROM AUTOMOBILE INDUSTRY CURRENTLY HANDLING BRANDING AND PROMOTIONS)
STRONG UNDERSTANDING OF STRATEGIC MARKETING INCLUDING: PRODUCT BRAND CHANNEL
MARKET PRICE AND PROMOTION
Brand Manager is a key member of the senior management team and is responsible for creation and implementation of the Branding strategy and plans for the Automobile Retail business.
This position also plays a critical role in implementing global marketing strategies and processes in a matrix environment.
EXPERIENCE KNOWLEDGE AND EXPERIENCE
Strong background in business-to-business marketing.
Minimum two years experience in a marketing management position.
In the age bracket of 36-45 yrs with 15+ years of Total experience. Minimum 5 - 8 years
experience in Branding and Promotion function in Automobile sector (ONLY).
Demonstrated expertise in business promotion strategy and brand development.
Strong strategic
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